This online commerce courseis designed to help you understand everything you need to know about E commerce / selling online. From learning about different ways businesses work online to mastering how to advertise and understand customer data, this course gives you the tools to succeed in online marketing.
Course Structure:
The Level 7 Diploma in E-Commerce comprises 150 credits, providing participants with a comprehensive and in-depth understanding of e-commerce principles and practices.
How Will You Study?
Access our state-of-the-art online learning platform anytime, anywhere, allowing you to study at your own pace and convenience.
Assessment Methods:
Experience practical application of knowledge with our MCQ-based assignments, designed to immerse you in real-life contexts. Elevate your learning with our hands-on approach for an effective educational experience.
Results and Certificate:
Upon successful completion of all units and assessments, participants will receive the Level 7 Diploma in E-Commerce, accredited byEBMA, recognizing their expertise in e-commerce in marketing management.
Who is This Course For?
This qualification is ideal for:
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Marketing professionals looking to specialize in e-commerce.
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Entrepreneurs and business owners seeking to expand their online presence.
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Individuals interested in pursuing a career in e-commerce management or consulting.
Unit 1: Introduction to E-Commerce:
Gain insights into the evolution and significance of e-commerce in today's business environment, understanding its impact on traditional marketing practices.
Unit 2: E-Commerce Business Models:
Explore various e-commerce business models, from B2B and B2C to C2C and beyond, and learn how to select the most suitable model for your business.
Unit 3: E-Commerce Website Development:
Learn the fundamentals of e-commerce website development, including design principles, user experience optimization, and platform selection.
Unit 4: Digital Marketing for E-Commerce:
Master digital marketing strategies tailored for e-commerce, including SEO, SEM, email marketing, social media marketing, and content marketing.
Unit 5: E-Commerce Analytics and Conversion Optimization:
Discover how to leverage analytics tools to measure and optimize e-commerce performance, focusing on improving conversion rates and maximizing ROI.
Unit 6: E-Commerce Supply Chain Management:
Explore the complexities of e-commerce supply chain management, from inventory management and logistics to fulfillment and delivery.
Unit 7: E-Commerce Customer Relationship Management (CRM):
Learn how to build and maintain strong customer relationships in the e-commerce space through effective CRM strategies and tools.
Unit 8: E-Commerce Legal and Ethical Considerations:
Understand the legal and ethical considerations surrounding e-commerce, including privacy regulations, intellectual property rights, and consumer protection laws.
Unit 9: E-Commerce Entrepreneurship and Innovation:
Explore the entrepreneurial aspects of e-commerce, from identifying opportunities and launching new ventures to fostering innovation and growth.
Unit 10: E-Commerce Strategy and Performance Measurement:
Develop strategic e-commerce plans aligned with business objectives and learn how to measure and evaluate performance effectively.
Unit 11: E-commerce Innovation and Future Trends:
Stay ahead of the curve by exploring emerging e-commerce trends and innovations, preparing for the future of online commerce.
OHSC Certificate of Completion - Digital certificate
Digital certificate - Included.
EBMA Accredited Certificate of Completion - Hard copy certificate
Hard copy certificate - £95
Note: A nominal fee of £9.99 covers the delivery charge within the United Kingdom and a nominal fee of £19.99 covers the delivery charge outside the United Kingdom.